A clean and modern responsive website with a user experience tailored to support the Literary Arts audience and mission — engaging readers, supporting writers, and inspiring the next generation with great literature.

My Roles
Interactive Design
Responsive Design

Objective 
To redesign a clear, inspiring, and efficient user experience across all devices.

Process
After initial research and interviews with the Client, we identified the first step as a rigorous redesign of the website architecture. Working with the team, we created a new information architecture that streamlined the user experience and took into account future growth. 

Upon approval of the information architecture, I collaborated with the Creative Director to sketch the initial wireframes and three design concepts. Upon Client approval of the chosen concept mockup, I designed the full user experience, visuals, and responsive mobile layouts with counsel of the Creative Director. Final steps included production of pristine digital files, style guides, and slices to the development team.

Solution
A clean and modern responsive website with a user experience tailored to support the Literary Arts audience and mission — engaging readers, supporting writers, and inspiring the next generation with great literature.

Designed while employed at Needmore Designs:
Corinna Gelster-Borgardt, Design
Raymond Brigleb, Creative Direction