The video takes the viewer on a journey to understand how Metal Toad and Simplexity collaboratively define innovation, key strengths/differentiators, and the value of the Metal Toad/Simplexity partnership. Through a combination of interviews and working shots, the viewer is immersed into the experience of working and partnering with Metal Toad and Simplexity.

My Roles
Creative Direction
Project Management

Objective
To create an engaging viewer experience via video that showcases the Metal Toad and Simplexity partnership, our shared enthusiasm for innovation, and combined capabilities.

Created in collaboration
Corinna Gelster-Borgardt, Creative Direction and Project Management
Gus McTigue, Producer
Ty Boespflug, Director of Photography
Jake Sullivan, Editor
Key Higdon, Camera Operator
Mike Stanojev, Executive Sponsor
Donna Schultz, Executive Sponsor
Doug Harriman, Executive Sponsor